New Toyota C-HR Concept

The Toyota C-HR Concept introduces an expressive new, diamond architecture styling theme to the segment. Below a compact, sensual cabin profile, the lower bodywork has been sculpted to represent the facetted surfaces of a highly-durable, precision-cut gemstone.
In plan form, the corners of the bodyshell have been cleanly shaved off. This both removes mass from the overall volume, and emphasises the powerful flair of the front and rear wheel arches, reinforcing the new crossover’s broad, planted stance from every viewpoint.
The front of the C-HR Concept not only represents a further development of Toyota’s Under Priority and Keen Look design identity, but also introduces new styling themes which hint at a future design direction for Toyota vehicles.
Above a robust central bumper profile, the slim upper grille associated with Under Priority design has been evolved into a floating ‘wing’ graphic which flows seamlessly around the front corners of the vehicle to the front fender apexes. Within the wing, vigorous headlamp detailing incorporates a high-tech, 3D treatment of the distinctive Daytime Running Lights (DRL).
Adding emphasis to the vehicle corners to further reinforce the new crossover’s solid stance, the large lower grille is flanked by strongly sculpted downward projections. These powerful frontal elements are underscored by an aero-inspired, floating front spoiler.
The evolution of the Keen Look design is expressed through the Under Priority design with enhanced 3-dimensional structure and headlamps, making the whole front centre of gravity low whilst reinforcing it’s good stance.
From the side, the highly-facetted lower body, muscular wheel arches and aggressively angular rear shoulder are juxtaposed with an exceptionally sleek cabin profile.
The glasshouse is emphasized by the sweeping, uninterrupted extension of the side glazing into the rear screen. This creates a slim, floating, spoiler-tipped roofline the length of which is exaggerated by residual C-pillars which taper into needle points either side of the rear screen.
The floating roof is detailed with patterned openings which create a uniquely animated play of light within the C-HR Concept’s cabin space.
Seen from the rear, the dramatically tapering glasshouse emphasises the cross-over’s wide shoulders and planted stance. Once again shaped in the manner of a facetted gemstone, the vehicle rear shares the front bodywork’s corner detailing. Highly-distinctive, aero-inspired, floating rear lamp clusters further enhance the broad shoulders of the C-HR Concept’s muscular lower bodywork.
A unique wheel design reinforces the vehicle’s crossover credentials, the blade design of the spokes hinting at the sophistication and efficiency of the C-HR Concept’s full hybrid powertrain.
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