Why the world needs cults | Jamie Wheal for Big Think

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Humans are highly conscious of social status. We are tribal primates who are wired to seek the "silverback" among us. This makes us prone to cult-like behavior.

This is especially true today with the rise of social media influencers, like those on Twitter, TikTok, and Instagram.

But the question is: can cults actually be an ethical and positive force for good?

Read the video transcript: https://bigthink.com/videos/types-of-cults/

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About Jamie Wheal:
Jamie Wheal is the author of the global best-seller and Pulitzer Prize-nominated Stealing Fire: How Silicon Valley, Navy SEALs and Maverick Scientists are Revolutionizing the Way We Live and Work and the founder of the Flow Genome Project, an international organization dedicated to the research and training of ultimate human performance. Since founding the organization in 2011, it has gone on to become the leading voice of evidence-based peak performance in the world, counting award-winning academics, legendary professional athletes, special operations commanders, and Fortune 500 business leaders among the hundreds of thousands of people in its global community.

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Read more of our stories on cults:
The thin line between conspiracy theories and cult worship is dissolving
►► https://bigthink.com/the-present/conspiracy-theories-2646021443/
4 psychological techniques cults use to recruit members
►► https://bigthink.com/the-present/four-cult-recruitment-techniques/
Is Atheism a cult?
►► https://bigthink.com/culture-religion/is-atheism-a-cult/

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